Digital Marketing

Design a Social Media Campaign & Digital Marketing Strategy for an Online B2B Marketplace

How to earn customers using Instagram and other social media? Start this B2B marketing menternship to find out

Certified by

Role

Social Media Manager

Industry

Marketing

No. of Subscribers

Level

Basic

Time Commitment

Submit First Draft in 15 days

Duration

30 days

Tools you’ll learn

Here’s What You Work On

About the Company

CupShup is a marketing agency started by tea-lovers who enjoy brewing innovation as much as they enjoy a hot cup of Chai. Having worked as a growth partner for companies like OYO, Byju’s and UpGrad, Cupshup has amassed an enviable client portfolio. CupShup relies on innovation to meet the unique needs of each client. With more than 120 experts working across five cities, they have been raging a storm in the advertising industry.

Explore

the following work techniques

Digital marketing strategy

Social Media marketing

Search engine marketing

Customer segmentation

Bridging the gap

For a B2B company, the clients are organizations and businesses instead of individuals as is the case with B2C. With this, a lot of marketing efforts and content changes as well. However, there is one thing that is indispensable for both- a strong digital marketing strategy. In the extremely competitive market that we see today, it is not enough to focus on one aspect of digital marketing. An all-encompassing strategy with SEO, PPC, social media and more is an absolute necessity.

Apply

the following skills

Champion the customer

Digital integration

Marketing strategy

Expected output

Through this menternship, you will create a 360-degree digital marketing strategy for a B2B company.

Create

the following deliverables

Digital marketing strategy

Social Media Campaign

What you’ll need before starting

Basics of R and Natural Language Processing